Privacy policy

Published: 2018-05-24

This Privacy Policy applies immediately to new users and from May 25, 2018 for existing users. This Privacy Policy replaces all previous versions.

Our Privacy Policy describes how we collect, use, save, release and protect your personal information. The policy applies to www.saddler.com, for all our communications and all related services.

By accepting this Privacy Policy, you agree that we may collect, use, disclose and save your personal information in the manner described in this Privacy Policy. I we change our Privacy Policy we will update this page.

 

What is GDPR?

GDPR is a data protection regulation and an shortening of "General Data Protection Regulation". The GDPR will apply throughout the EU on 25 May 2018 and replaces PUL.


Who is the controller for my personal data?

Saddler Scandinavia AB, Box 10224, 434 23 KUNGSBACKA, with telephone 0300-154 00, is the registry responsible for the personal information you send to us and is responsible for your personal information in accordance with applicable data protection regulations.

 

What kind of personal data do you collect and how do you use and process my personal information?

We collect personal data that you submit to us, for example, when making an order, sign up for our newsletter or contact our customer service. Your personal information that you submit to us may contain contact information and information about your payment. Below you can read more about how we treat your personal information.


Orders / purchases

Personal data is processed to:

  • Deliver a purchased product, including delivery notice
  • Manage payments, including analyzes of which payment solutions are to be offered
  • Manage return, complaint and warranty matters

The categories of personal data processed are:

  • Name
  • Contact information, such as address, e-mail and phone number
  • Payment information, such as transaction reference and transaction date
  • Payment history
  • Order information, such as which item has been ordered

Legal basis: Completion of purchase agreement


Newsletter

Personal data is processed to:

  • Offer inspiration, promotions, benefits, discounts, general and personal offers, invitations to sales, gifts or other direct marketing.
  • Based on analyzes, recipients of our newsletter can be divided into different customer groups to give different groups (segments) different offers.

The categories of personal data processed are:

  • Name
  • Contact information, such as address, e-mail and phone number
  • Residence
  • Purchase history
  • User-generated data, such as click and visit history
  • Technical information about computer, mobile phone and other devices that you use and its settings, such as language setting

Legal basis: Legitimate interest


Customer support cases

Personal data is processed to:

  • Be able to identify and communicate with the customer and answer requests that come into customer support by phone or digital channels, including social media.
  • Investigate complaints and support cases, including technical support.

The categories of personal data processed are:

  • Name
  • Contact information, such as address, e-mail and phone number
  • Your correspondence
  • Details of the time of purchase, defect or complaint on product
  • Technical information about your equipment necessary for support cases

Legal basis: Legitimate interest


Marketing

Personal data is processed to:

  • View relevant product recommendations, remind of forgotten / abandoned digital shopping carts, or save shopping cart to simplify future purchases or similar actions.
  • Send direct marketing via e-mail, social media or other channels of communication.

The categories of personal data processed are:

  • Name
  • Contact information, such as address, e-mail and phone number
  • Residence
  • Information on how the customer uses the company's web pages and other digital channels
  • Details of completed purchases
  • User-generated data, such as click and visit history

Legal basis: Legitimate interest

 

Evaluation / Development

Personal data is processed to:

  • Make services more user friendly, such as changing the user interface to simplify the flow of information or to highlight features commonly used in our digital channels
  • Develop support to improve product and logistics flows, for example by forecasting purchases, stocks and deliveries
  • Develop support to develop and improve our product range
  • Develop evidence to develop and improve our resource efficiency from an environmental and sustainability perspective, for example by streamlining purchasing and scheduling of deliveries
  • Develop support to improve IT systems to increase security for our visitors and customers in general

The categories of personal data processed are:

  • Buy and user generated data, such as click and visit history
  • Residence
  • Your correspondence and feedback regarding our services and products
  • Technical data relating to devices used and settings such as language setting, IP address, browser settings, time zone, operating system, screen resolution and platform

Legal basis: Legitimate interest


Legal obligations (accounting law, product liability, product safety and protection of personal data in IT systems)

Personal data is processed to:

  • Able to comply with legal obligations, as required by laws, judgments or government decisions. These may, for example, refer to product liability and product safety requirements. It may also be the communication of information and information to the public and customers about product alarms and product recalls in the event of a defective or health hazard or to the extent required by other law and may be attributed to an individual.

The categories of personal data that can be processed are:

  • Name
  • Contact information, such as address, e-mail and phone number
  • Your correspondence
  • Details of the time of purchase, defect or complaint on product
  • Payment Information

Legal basis: Legal obligation


Offenses

Personal data is processed to:

  • Investigate or prevent fraud or other offenses
  • Prevent junk mail, harassment, attempted unauthorized purchases or other prohibited actions
  • Protect and improve our IT environment from attack and intrusion

The categories of personal data processed are:

  • Buy and user generated data, such as click and visit history
  • Data related devices used by the customer and settings, such as language setting, IP address, browser settings, time zone, operating system, screen resolution and platform
  • Information on how our digital services are used

Legal basis: Legal obligation


Cookies

We use cookies to give you the best experience of our site. A cookie is a small text file stored on your computer. When you visit a website that uses cookies, the site will remember your personal settings, such as languages. Cookies are also used for statistical purposes.

In your browser settings, you can change so cookies are not saved. However, this does not allow you to fully appreciate the site's full functionality as it is based on the use of cookies.


Who has access to my personal information?

Saddler Scandinavia AB does not disclose your personal information or your email to third parties, unless special reasons exist. Personal data may be transferred to Saddler's partners in terms of marketing, distribution, transportation, payment solutions and IT services. In such cases, partners treat the tasks as independent personal data administrators in accordance with their own privacy policies and management instructions.

Saddler strives to process personal data within the EU / EEA and collaborate with partners and suppliers dealing with personal data within the EU / EEA.


How do you store my personal information?

The treatment is in accordance with current legislation and means that personal data are not retained for a longer period than necessary for the purpose of the treatment. This implies that data will be deleted as they are no longer relevant or necessary for analysis or direct marketing and the purposes for which they have been collected. However, all handling of personal data always ensures high security and confidentiality.


What are my rights?

Access
We want to be transparent and transparent about how we treat your personal information. You are entitled to request access to your information provided by us in the form of a so-called registry extract. If you want such information, please submit a written request to us. The request must be submitted by registered mail, and can not be sent by e-mail. If we receive a request for access, we may ask for additional information to ensure what information you want to share and to provide the information to the right person.

 

Amendment
You are always entitled to request that your personal information be corrected if the information is incorrect. Within the stated purpose, you also have the right to supplement any incomplete personal data.

 

Limitation and deletion
You are entitled to request the restriction or deletion of personal data we process if the information is no longer necessary for the purposes for which they have been collected or processed. You also have the right to limit or delete personal data if you believe that your personal data has been processed illegally. Please note that we can not delete your personal information if required by any legal team.

 

Complaint
You are entitled to file complaints to the Data Inspectorate, www.datainspektionen.se.

 

If you have any questions or concerns our privacy policy, feel free to contact us.

E-mail: [email protected]
Tel: +46 (0) 300 154 00
Address: Saddler Scandinavia AB, Kabelgatan 14 Box 10224, 434 23 Kungsbacka, Sweden